BridgeTheGap Logo
MicroTools

Turn Free Software Into
Your Growth Engine

Our MicroTool System™ helps you turn free, useful software into a growth channel. We identify viral ideas in your niche, build the tools, launch them, and integrate subtle branding that routes users to your product. Each tool continues to drive awareness long after launch — stacking growth month over month.

Get Your First MicroTool

Why MicroTools Work

Get perpetual traffic generation without the ongoing ad spend

Strategic Development
We research your niche, identify high-intent tool opportunities, and build exactly what your audience searches for
Fast Launch
From concept to live tool quickly. Start driving traffic while competitors are still planning campaigns
Compounding Growth
Each tool continues attracting users month after month. Build 3-4 tools and create a traffic portfolio that compounds
SEO Powerhouse
Rank for high-intent keywords your competitors ignore. Tools earn backlinks naturally and dominate "calculator" and "tool" searches

Proven MicroTool Examples

Each MicroTool is designed to capture search traffic and convert users into customers

ROI Calculator
Helps prospects calculate potential savings from your solution. Captures emails and demonstrates value before sales calls.
  • High-intent traffic magnet
  • Lead capture built-in
  • Your branding throughout
  • Viral sharing potential
MicroTool Cost:$2,997 one-time
Ad Budget Alternative:$2,000/month ongoing

MONTHLY SAVINGS:

Traffic keeps coming, $0/month ad spend

See Examples
Comparison Tool
Let prospects compare options in your category. Position your solution favorably while appearing objective.
  • Organic search traffic
  • Positions your product
  • Shareworthy utility
  • Decision-making aid
MicroTool Cost:$1,997 one-time
Ad Budget Alternative:$1,500/month ongoing

MONTHLY SAVINGS:

Permanent traffic asset, $0/month ad spend

See Examples
Industry Calculator
Solve specific calculations your niche needs daily. Become the go-to resource and capture thousands of monthly visitors.
  • Dominates niche keywords
  • Daily returning users
  • Authority building
  • Natural backlinks
MicroTool Cost:$4,997 one-time
Ad Budget Alternative:$3,500/month ongoing

MONTHLY SAVINGS:

Compounds monthly, $0/month ad spend

See Examples
Assessment/Quiz Tool
Interactive assessments that educate prospects while qualifying them. High engagement, high conversion.
  • Viral sharing mechanics
  • Self-qualifying leads
  • High time-on-site
  • Email capture built-in
MicroTool Cost:$5,997 one-time
Ad Budget Alternative:$4,000/month ongoing

MONTHLY SAVINGS:

Traffic machine, $0/month ad spend

See Examples

Ready to Build Your MicroTool?

Let's identify the perfect tool opportunity for your niche and start driving perpetual traffic.

Get Your First MicroTool